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Business Building

Safeguarding Clients from Real Estate Text Scams

July 16, 2024
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Text scams targeting real estate transactions are on the rise, and educating your clients to recognize and avoid these fraudulent ... Read More

Buyer Agency Agreements: A Fundamental Resource for Real Estate Agents

July 9, 2024
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In light of the National Association of REALTORS® (NAR) proposed settlement, significant changes are imminent for real estate practices. One ... Read More

Unlock the Power of QR Codes in Real Estate Marketing!

July 2, 2024
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In the fast-paced world of real estate, staying ahead of the competition means leveraging the latest technology to connect with ... Read More

Protecting Your Brokerage in Auto Liability Claims

June 20, 2024
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As a brokerage owner, you should prepare for possible auto accident claims against your employees, contracted agents, and home service ... Read More

Designing Tomorrow: The Future of Home Spaces in a Post-Pandemic World

June 18, 2024
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Welcome to the dawn of a new era in home design! The COVID-19 pandemic has reshaped how homebuyers view their ... Read More

7 Key Ways to Showcase Your Value as a Real Estate Agent

June 13, 2024
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Dear fellow agents, let’s demonstrate our worth to home buyers and sellers. Here are seven essential ways to convey the ... Read More

Navigating Industry Noise: Staying Focused on Your Core Real Estate Business

June 6, 2024
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With all the recent discussions around class action lawsuits, increased interest rates, and inflation, it’s no surprise that brokers, team ... Read More

Maximizing Home Appeal: Helping Sellers Tackle Outdated Decor

June 4, 2024
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Alright, fellow real estate agents, let’s discuss a common challenge we often face when working with seller clients: outdated decor. ... Read More

Opportunity Knocked. Home Builders Answered!

May 28, 2024
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The highest mortgage interest rates in decades have made many homeowners reluctant to sell. That has led to a lower ... Read More

10 Timeless Residential Architectural Styles

May 21, 2024
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When guiding your clients through the world of residential architecture, it’s crucial to understand the enduring appeal of certain styles. ... Read More

Unlocking Lower Rates: The Secret of Assumable Mortgages

May 15, 2024
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Are your home buyers understandably frustrated with the high-interest rates on mortgages in today’s market? There might be a way ... Read More

Explaining Buyer and Seller Agency: A Guide for Real Estate Agents

April 25, 2024
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As a real estate agent, one of your most important roles is clearly explaining the concept of buyer and seller ... Read More

Navigating Greenwashing in Home Buying: A Guide for Savvy Consumers

April 9, 2024
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In today’s world, environmental consciousness is at the forefront of many consumers’ minds. As people become more aware of the ... Read More

9 Profitable Side Gigs For Real Estate Agents

April 4, 2024
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Sometimes, a little extra income on the side helps. Maybe you’re a new agent still building your business, or closings ... Read More

Read Your Way to Real Estate Mastery

March 21, 2024
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In honor of National Read Across America Day, we’ve curated a list of five must-read books for a real estate ... Read More

The Importance of Hiring a Licensed, Bonded, and Insured Contractor for Listing Repairs

March 19, 2024
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When assisting your sellers in preparing their home for sale, making necessary repairs and improvements is often a key step ... Read More

Celebrating Women in Real Estate: Leading the Way on International Women’s Day

March 8, 2024
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As we celebrate International Women’s Day, we are proud to recognize and honor the incredible women making their mark in ... Read More

SPAM-Proof Your Emails: Tips for Maximizing Deliverability and Engagement

February 22, 2024
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Sending marketing emails to a large contact list can be a powerful tool for real estate agents to generate leads ... Read More

A Stress-Free Checklist for Changing Brokerages

February 15, 2024
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Considering switching real estate brokerages but do not know where to start? Fear not! We’ve got your back with this ... Read More

Decoding Home Warranties: Are They Worth It?

February 8, 2024
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National Home Warranty Day on February 10th is an ideal occasion to dive into the world of home warranties and ... Read More

9 Must-Know Online Security Tips for Real Estate Agents

February 6, 2024
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In today’s digital age, real estate agents rely heavily on online tools and platforms to conduct their business efficiently. In ... Read More

Unlocking Listing Leads: A Comprehensive Guide for Real Estate Agents

February 1, 2024
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As a real estate agent, you understand the importance of finding new listing leads to grow your business. One often ... Read More

Maximizing Property Listings Using Multiple Social Media Channels

January 30, 2024
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In today’s ever-evolving marketing landscape, staying ahead is crucial for real estate agents looking to promote their property listings effectively. ... Read More

A Guide to Safeguarding a Home from Radon Gas

January 25, 2024
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During January, it’s important to note that this month is Radon Awareness Month, highlighting the significance of protecting your clients ... Read More

Building Stronger Connections: Get to Know Your Home Buyers and Sellers

January 18, 2024
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National Get to Know Your Customers Day on January 18th is a perfect reminder for real estate agents to prioritize ... Read More

Empowering Real Estate Agents: How to Equip Your Home Buyer Clients with Expert Advice

January 16, 2024
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As a seasoned real estate agent, your knowledge of the local area is your most potent asset when guiding home ... Read More

10 Cost-Effective Tips to Boost Listings in a Tough Market

January 9, 2024
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In today’s real estate market, generating home seller leads can be challenging, with low inventory and climbing interest rates. But ... Read More

Thriving in Tough Times: Proven Strategies for Winning Home Seller Leads

January 2, 2024
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In a challenging real estate market, successful real estate agents must adapt and use innovative techniques to secure home seller ... Read More

How to Guard Against Wire Fraud in Real Estate Transactions

December 26, 2023
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In 2022, the real estate industry experienced staggering losses of $400 million due to wire fraud, contributing to $10 billion ... Read More

Guiding Home Buyers: Key Considerations When Purchasing Waterfront Homes

November 30, 2023
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When advising prospective buyers on the intricacies of acquiring waterfront properties, the experienced real estate agent highlights the allure and ... Read More

Encourage Your Clients By Explaining Mortgage Discount Strategies

November 21, 2023
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With today’s high mortgage interest rates, potential buyers may believe buying a home is beyond their reach. But you can ... Read More

The Starter Home Dilemma: A Guide for Real Estate Agents

October 10, 2023
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In the bygone days of real estate, first-time buyers could chase the elusive American Dream by investing in a modest, ... Read More

Smooth Moves: Ultimate Checklist for a Seamless Transition to a New Home

September 21, 2023
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Moving to a new home is an exciting chapter, filled with the promise of new beginnings and fresh experiences. But ... Read More

How to Create a Schedule for Maximum Efficiency and Work-Life Balance

August 22, 2023
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Real estate agents are a busy breed. Between showings, open houses, client meetings, and negotiating deals, there’s never enough time ... Read More

Unveiling the Hidden Gems: Lead Generation Tactics for a Low Inventory Market

July 20, 2023
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Housing inventory has hit an all-time low, and everyone feels pressure to adapt and thrive in this challenging market. It’s ... Read More

Safeguarding Your Seller’s Vacant Listing

June 29, 2023
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How to Get the Insurance Coverage Right For most people, selling their homes is an exciting step toward a new ... Read More

Rising Hispanic Homeownership in the Face of Adversity

June 27, 2023
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The real estate market in 2022 started off with a bang due to the lowest interest rates on record. This ... Read More

Marketing Strategies for Selling a Unique Home

June 22, 2023
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Selling a one-of-a-kind home requires a distinct approach to marketing. Conventional sales techniques won’t suffice when attracting buyers for a ... Read More

Targeting the Millennial Home Buyer

June 8, 2023
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Members of the millennial generation now own 52 percent of American homes. Born between 1980 and 1994, this group made ... Read More

A Real Estate Market Perspective: Navigating Mortgage Rate Forecasts

May 30, 2023
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As real estate agents, staying informed about the ever-changing landscape of mortgage rates is crucial. In a recent presentation, Sean ... Read More

ChatGPT Prompts That Win a Property Listing!

May 25, 2023
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To leverage the full potential of ChatGPT for your real estate listings, it’s crucial to ensure that you’re framing your ... Read More

The Art of Writing an Inviting Welcome Letter to Home Buyers

May 16, 2023
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As a listing agent, one of the most critical aspects of your job is to create an inviting atmosphere for ... Read More

The Power of Newness: How New Agents Can Stand Out from the Competition

May 4, 2023
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Being a new real estate agent can be intimidating, but it offers unique opportunities to grow your business. By leveraging ... Read More

What’s all this chat about ChatGPT for real estate agents?

May 2, 2023
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What is ChatGPT? ChatGPT (Chat Generative Pre-trained Transformer) is a chatbot powered by artificial intelligence (AI) developed by OpenAI and ... Read More

How to Flip Homebuyer Objections Into Sales Opportunities

April 26, 2023
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High-producing real estate agents understand how to flip buyer objections into sales opportunities. Responding to buyer concerns with professionalism and ... Read More