![Image](https://fathomcareers.com/wp-content/uploads/2022/03/FathomGreyWaves2.png)
Educating Buyers on the ABCs of the FICO Score
April 20, 2023
![Featured image for “Educating Buyers on the ABCs of the FICO Score”](https://fathomcareers.com/wp-content/uploads/2023/04/ficoScore1-Hero.jpg)
When working with inexperienced buyers, your expertise builds their confidence. Confident agents make confident clients. Therefore, your advice and knowledge ... Read More
Staying Connected to Your Real Estate Besties!
April 6, 2023
![Featured image for “Staying Connected to Your Real Estate Besties!”](https://fathomcareers.com/wp-content/uploads/2023/03/stayConnected-Hero.jpg)
A solid real estate business is built on relationships and interconnections within your sphere of influence. Unfortunately, the lack of ... Read More
Take Your Business to the Next Level with a Real Estate Specialty
February 23, 2023
![Featured image for “Take Your Business to the Next Level with a Real Estate Specialty”](https://fathomcareers.com/wp-content/uploads/2023/02/nextLevel-Hero.jpg)
The National Association of REALTORS® provides many opportunities for real estate agents to continue learning and be rewarded with certifications ... Read More
How One Brokerage Market-Proofed Their Business
February 16, 2023
![Featured image for “How One Brokerage Market-Proofed Their Business”](https://fathomcareers.com/wp-content/uploads/2023/02/marketProof-Hero.jpg)
The following questions and answers summarize Josh Harley, Fathom Holdings, Inc. Founder and CEO’s presentation at the Housing Wire 2022 ... Read More
Is Traditional Media Advertising Obsolete for Real Estate?
February 9, 2023
![Featured image for “Is Traditional Media Advertising Obsolete for Real Estate?”](https://fathomcareers.com/wp-content/uploads/2023/01/advertising-Hero.jpg)
The Internet has brought a momentous change to marketing and advertising. Spending on digital advertising continues to skyrocket. This may ... Read More
Buying Down a Mortgage Interest Rate: Is It Worth It?
February 7, 2023
![Featured image for “Buying Down a Mortgage Interest Rate: Is It Worth It?”](https://fathomcareers.com/wp-content/uploads/2023/01/mortgageBuydown-Hero.jpg)
Your real estate clients who are seeking mortgages at today’s higher interest rates may ask about buying down their rate. ... Read More
How to Specialize in Helping Military Personnel and Veterans
January 19, 2023
![Featured image for “How to Specialize in Helping Military Personnel and Veterans”](https://fathomcareers.com/wp-content/uploads/2023/01/military-Hero-1.jpg)
Americans who serve in the military make sacrifices for their country and are thereby entitled to an array of government ... Read More
Open Houses—Do You Still Need to Be Cautious About Covid-19?
January 12, 2023
![Featured image for “Open Houses—Do You Still Need to Be Cautious About Covid-19?”](https://fathomcareers.com/wp-content/uploads/2023/01/covid-Hero.jpg)
Covid-19 precautions have relaxed as the number of cases and severity of the virus have receded. So as a real ... Read More
How to Safely Shut Off Property Utilities
January 5, 2023
![Featured image for “How to Safely Shut Off Property Utilities”](https://fathomcareers.com/wp-content/uploads/2023/01/utilities-Hero.jpg)
You may need to shut off a property’s utilities in case of a repair, a suspected leak, or an emergency ... Read More
Remember: Your Insurance Needs Change Over Time
January 3, 2023
![Featured image for “Remember: Your Insurance Needs Change Over Time”](https://fathomcareers.com/wp-content/uploads/2022/12/insurance-Hero.jpg)
Insurance provides financial protection against the possibility of loss. Over your lifetime, your obligations shift, and the types of losses ... Read More
Growing Your Business in a Down Market
December 29, 2022
![Featured image for “Growing Your Business in a Down Market”](https://fathomcareers.com/wp-content/uploads/2022/12/growBusiness-Hero.jpg)
Make it Personal Now is the time to move away from generic newsletters and social media posts. Own YOUR brand. ... Read More
Choosing the Best Model for Your Real Estate Team
December 22, 2022
![Featured image for “Choosing the Best Model for Your Real Estate Team”](https://fathomcareers.com/wp-content/uploads/2022/12/Blog-Hero-Hero-1.jpg)
According to a recent NAR survey, 26% of agents are on teams. In a down real estate market, as agents ... Read More
Holiday Gift Ideas for Your Real Estate Clients
December 20, 2022
![Featured image for “Holiday Gift Ideas for Your Real Estate Clients”](https://fathomcareers.com/wp-content/uploads/2022/12/holidayGiftIdeas-Hero.jpg)
The holidays are perfect for letting your clients know you value them. But choosing the right gifts is important. The ... Read More
Do The Math!
December 13, 2022
![Featured image for “Do The Math!”](https://fathomcareers.com/wp-content/uploads/2022/12/math-Hero.jpg)
It’s simple. There are two ways to increase your income: sell more homes or lower your expenses. And the easiest ... Read More
Top 5 First-Time Homebuyer Questions
December 6, 2022
![Featured image for “Top 5 First-Time Homebuyer Questions”](https://fathomcareers.com/wp-content/uploads/2022/12/homeBuyer-Hero.jpg)
Working with first-time homebuyers presents its unique questions and challenges. Here are 5 of the top questions new homebuyers ask ... Read More
Up Your Digital Marketing Game with Short-Form Video
November 29, 2022
![Featured image for “Up Your Digital Marketing Game with Short-Form Video”](https://fathomcareers.com/wp-content/uploads/2022/11/shortForm-Hero.jpg)
As a real estate agent, you are your brand; your brand is defined by your values, characteristics, and unique personality. ... Read More
Prepare Your Buyers for Climbing Interest Rates
November 17, 2022
![Featured image for “Prepare Your Buyers for Climbing Interest Rates”](https://fathomcareers.com/wp-content/uploads/2022/11/interestRates-Hero.jpg)
In its battle to tamp down your homebuyers’ inflation concerns, the Federal Reserve increased interest with a ripple effect through ... Read More
Seven Sales Boosting Tips as the Market Turns
November 15, 2022
![Featured image for “Seven Sales Boosting Tips as the Market Turns”](https://fathomcareers.com/wp-content/uploads/2022/11/salesBoost-Hero.jpg)
Over the last two years, the ink would barely dry on a listing agreement, and you had a contract on ... Read More
How Accurate Is Price Per Square Foot?
October 20, 2022
![Featured image for “How Accurate Is Price Per Square Foot?”](https://fathomcareers.com/wp-content/uploads/2022/10/accuratePrice-Hero.jpg)
Since square footage is directly related to the price of a home, it’s no wonder that buyers zero in on ... Read More
Should Buyers Have a “CLUE” About Your Listing?
October 18, 2022
![Featured image for “Should Buyers Have a “CLUE” About Your Listing?”](https://fathomcareers.com/wp-content/uploads/2022/10/clueReport-Hero.jpg)
Most states require home sellers to complete a property condition report disclosing the history of damages, repairs, and deficiencies in ... Read More
Are You Providing Five-Star Service to Your Sellers?
October 6, 2022
![Featured image for “Are You Providing Five-Star Service to Your Sellers?”](https://fathomcareers.com/wp-content/uploads/2022/10/5Star-Hero.jpg)
The complexities of listing a home can be overwhelming for a real estate agent. Seller’s expectations are higher than ever, ... Read More
Using Hyperlocal Data in a Changing Market
September 29, 2022
![Featured image for “Using Hyperlocal Data in a Changing Market”](https://fathomcareers.com/wp-content/uploads/2022/09/hyperlocalData-Hero.jpg)
With a shifting market, now is the time to get back to fundamentals. Nothing is more fundamental than hyperlocal marketing! ... Read More
Is it Time to Recommend an Adjustable Rate Mortgage?
September 27, 2022
![Featured image for “Is it Time to Recommend an Adjustable Rate Mortgage?”](https://fathomcareers.com/wp-content/uploads/2022/09/adjRate-Hero-1.jpg)
After staying historically low for over a decade, mortgage interest rates are rising. The increase results from the Federal Reserve ... Read More
Are You ready to CAP for Life with Fathom Realty?
September 22, 2022
![Featured image for “Are You ready to CAP for Life with Fathom Realty?”](https://fathomcareers.com/wp-content/uploads/2022/09/cap4Life-Hero.jpg)
Did you know that in the RISMedia 2022 Contracts and Commissions survey, more than three-quarters (77%) of agents said that ... Read More
6 Best Safety Practices for REALTORS®
September 15, 2022
![Featured image for “6 Best Safety Practices for REALTORS®”](https://fathomcareers.com/wp-content/uploads/2022/09/safetyPractices-Hero.jpg)
The importance of safety practices for REALTORS® cannot be overstated. The National Association of REALTORS® 2020 Member Safety Report shows ... Read More
The Market is Turning: Time to Adjust Strategies
September 13, 2022
![Featured image for “The Market is Turning: Time to Adjust Strategies”](https://fathomcareers.com/wp-content/uploads/2022/09/marketTurning-Hero.jpg)
In the early days of Monday Night Football, the former pro-quarterback-turned-TV color analyst Don Meredith would break into the country ... Read More
Educating Your Clients on Property Taxes
September 6, 2022
![Featured image for “Educating Your Clients on Property Taxes”](https://fathomcareers.com/wp-content/uploads/2022/09/propertyTaxes-Hero.jpg)
Paying property taxes is an unavoidable part of homeownership. But why are you charged these taxes and what determines how ... Read More
NOW is the Time to Buy!
July 28, 2022
![Featured image for “NOW is the Time to Buy!”](https://fathomcareers.com/wp-content/uploads/2022/07/nowTime-Hero.jpg)
Many exasperated home buyers prayed for relief from the past two years’ intense competition and bidding wars. Finally, it seems ... Read More
Generate More Income with Fathom Realty!
July 19, 2022
![Featured image for “Generate More Income with Fathom Realty!”](https://fathomcareers.com/wp-content/uploads/2022/07/generateIncome-Hero.jpg)
During these turbulent economic times, there is no crystal ball to predict how the market will play out in 2022. ... Read More
How Does Inflation Affect the Housing Market?
July 7, 2022
![Featured image for “How Does Inflation Affect the Housing Market?”](https://fathomcareers.com/wp-content/uploads/2022/06/inflation-Hero.jpg)
Inflation is at its highest rate in decades. So how will inflation affect the housing market? Here’s a quick primer ... Read More
3 Ways for Real Estate Agents to Use Blog Post Content
June 28, 2022
![Featured image for “3 Ways for Real Estate Agents to Use Blog Post Content”](https://fathomcareers.com/wp-content/uploads/2022/06/blogPost-Hero.jpg)
You’ve done it! You wrote the blog article you kept putting off. Your website loves you! However, it seems wasteful ... Read More
How to Ask for Referrals in Real Estate
June 23, 2022
![Featured image for “How to Ask for Referrals in Real Estate”](https://fathomcareers.com/wp-content/uploads/2022/06/referral-Hero.jpg)
“Who are your best clients?” should be easy to answer. Your best clients are the ones who refer business to ... Read More
5 Ways to Write Blogs Faster for Real Estate Agents
June 21, 2022
![Featured image for “5 Ways to Write Blogs Faster for Real Estate Agents”](https://fathomcareers.com/wp-content/uploads/2022/06/writeBlog-Hero.jpg)
Blogging is a great way to stay top of mind with your clients and show your expertise. As a busy ... Read More
Guide to Investment Property Financing
June 14, 2022
![Featured image for “Guide to Investment Property Financing”](https://fathomcareers.com/wp-content/uploads/2022/05/investmentProperty-Hero.jpg)
As unlikely as it may seem, in today’s high demand, low inventory market many buyers have built enormous wealth by ... Read More
Start-Up Costs For Beginning Your Real Estate Career
June 7, 2022
![Featured image for “Start-Up Costs For Beginning Your Real Estate Career”](https://fathomcareers.com/wp-content/uploads/2022/05/startUp-Hero.jpg)
Becoming a real estate agent is a pathway to entrepreneurial success and financial independence. Once you have your license, you ... Read More
Curb Appeal Basics for Listing Clients
May 31, 2022
![Featured image for “Curb Appeal Basics for Listing Clients”](https://fathomcareers.com/wp-content/uploads/2022/05/curbAppeal-Hero-1.jpg)
As unlikely as it may seem, in today’s high demand, low inventory market many buyers decide on a property having ... Read More
Staying Connected: The Key to Client Referrals
May 24, 2022
![Featured image for “Staying Connected: The Key to Client Referrals”](https://fathomcareers.com/wp-content/uploads/2022/05/clientReferral-Hero.jpg)
Most sales positions rely on referrals, and real estate is no exception. The best source of referral leads is satisfied ... Read More
Drones: A New Frontier in Real Estate Photography
May 12, 2022
![Featured image for “Drones: A New Frontier in Real Estate Photography”](https://fathomcareers.com/wp-content/uploads/2022/05/drones-Hero.jpg)
Technology for marketing homes keeps advancing. First home listings went online with photographs. Next came video tours and 3D videos. ... Read More
Educate Your Clients on the Importance of Clear Title
April 26, 2022
![Featured image for “Educate Your Clients on the Importance of Clear Title”](https://fathomcareers.com/wp-content/uploads/2022/04/clearTitle-Hero.jpg)
The most important parts of a real estate transaction are the title search and title insurance policy. If the seller ... Read More
Building a Network of Qualified Business Partners
April 21, 2022
![Featured image for “Building a Network of Qualified Business Partners”](https://fathomcareers.com/wp-content/uploads/2022/04/networkBusiness-Hero.jpg)
Building a network of qualified professionals is a certain business booster. You serve your clients and yourself by surrounding yourself ... Read More
Building Steady Business Through Referrals
April 19, 2022
![Featured image for “Building Steady Business Through Referrals”](https://fathomcareers.com/wp-content/uploads/2022/04/buildingBusiness-Hero.jpg)
It’s time-tested wisdom that you build a business through word of mouth. Of course, there are other marketing methods in ... Read More
Help Your Clients Understand Capital Gains Taxes
April 14, 2022
![Featured image for “Help Your Clients Understand Capital Gains Taxes”](https://fathomcareers.com/wp-content/uploads/2022/04/capitalGains-Hero.jpg)
If your real estate clients are selling their homes, it’s important that they understand capital gains taxes. The subject is ... Read More
Remodel or Relocate: Which Makes Sense For Your Clients?
April 5, 2022
![Featured image for “Remodel or Relocate: Which Makes Sense For Your Clients?”](https://fathomcareers.com/wp-content/uploads/2022/03/remodel-Hero.jpg)
Homeowners may contact you for help with a difficult decision. Their family has grown, and their current house is now ... Read More
Mortgage Prequalification vs. Preapproval: What’s the Difference?
March 31, 2022
![Featured image for “Mortgage Prequalification vs. Preapproval: What’s the Difference?”](https://fathomcareers.com/wp-content/uploads/2022/03/preApproval-Hero.jpg)
With homes now selling in a matter of days, your clients need to act faster than ever when they find ... Read More
3 Critical Digital Marketing Updates
March 15, 2022
![Featured image for “3 Critical Digital Marketing Updates”](https://fathomcareers.com/wp-content/uploads/2022/03/digitalMarketing-Hero.jpg)
In a recent Inman commentary column, Wendy Forsythe, Fathom Holdings Chief Strategy Officer noted, “Building your digital brand has changed. ... Read More